Professional American football is officially coming to Dublin, and Jameson Irish Whiskey is ready to celebrate.

As the National Football League continues to expand globally, the city of Dublin, home of Jameson, has longed to be a destination to host a regular season game. So Jameson went to work and in 2023 launched Touchdown in Dublin, a call for fans to get loud and show why Dublin – a city that boasts the best spirits and fans – deserves to host the great game of American football.

Apparently, they weren’t loud enough.  

In 2024, Jameson got even louder by enlisting football great Julian Edelman to march on a well-known football headquarters in New York City and make sure the powers that be heard us. The efforts paid off, as last week it was announced that Pittsburgh will host the first regular season American football game in the city of Dublin during the 2025 season. The Steelers’ opponent has not been announced.

“Jameson has been unofficially calling for this moment for two years, and it is a testament to the passion and support of football fans across the world,” Johan Radojewski, Vice President of Marketing, Jameson Irish Whiskey, said in a news release. “Now, the fun part. We can’t wait to celebrate with the fans that helped make this happen and are already working on how to go BIG for the game in Dublin.”

Read more: Jameson Becomes Official Whiskey of MLS

ABOUT PERNOD RICARD USA

Pernod Ricard USA is a spirits and wine company in the U.S., and the largest subsidiary of Paris, France-based Pernod Ricard SA., the world’s second largest spirits and wine company. Pernod Ricard employs approximately 19,000 people worldwide, is listed on Euronext (Ticker: RI) and is part of the CAC 40 index. Pernod Ricard USA is headquartered in New York, New York, and has more than 1,000 employees across the country. For more information, visit: www.pernod-ricard-usa.com.