Escasa Tequila Launches Across U.S.
Luxco, Inc. announced the launch of Escasa – a new tequila brand, now available nationwide. With the portfolio offering both Blanco and Reposado, the latter releasing in summer 2025, Escasa Tequila showcases the beauty of Tequila when crafted with care, highlighting – not masking – the flavors intrinsic to the soil of Jalisco, Mexico.
In 2024, fourth-generation Master Distiller Graciela “Grace” Gonzalez embarked upon a quest for perfection. A tribute to the curated process by Gonzalez, Escasa Tequila is crafted with hand-selected 100% Blue Weber agave, sourced from a different single estate each year.
Escasa is crafted through a triple-distillation process, using only extra pure water, mature single estate-grown agave, heirloom yeast, and Bagazo fibers to enhance depth and complexity during fermentation.
Escasa Reposado is the first of its kind to then age in Albariño wine barrels from Rias Baixas, Spain, carefully chosen to differentiate the Reposado profile.
“As a wine lover, I am always trying diverse wines from where my travels take me,” Gonzalez said in a news release. “One thing I love about Tequila and Albariños are the minerals and crisp flavors of both. Therefore, I knew the pairing would be a great match.
“Escasa is the result of centuries of knowledge and a true reflection of our heritage and traditions, deeply rooted in Mexican culture. We’re proud to debut our exceptional Tequila, showcasing remarkable flavors that highlight what I love most about Tequila.”
Escasa Blanco and Reposado
The journey of the spirit of Escasa – meaning “Scarce” – begins in Los Altos de Jalisco, Mexico, using a proprietary method. Within hours of harvest, the agave is cooked for a minimum of 24 hours before milling and pressing. Introducing Bagazo fibers from the milled agave to the fermentation tanks deepens the Tequila’s flavor dimension.
Once finished, triple-distillation of the spirit results in a crystal-clear expression of the Tequila that delivers a full-bodied, spicy finish. Escasa Tequila Reposado is a combination of the Blanco’s earthiness paired with the citrusy, acidic essence of the Albariño wine casks. Albariño wine, known for its refreshing stone fruit flavor cues including pineapple, complements the piquant, mineral essence of the Blanco.
Escasa Tequila Blanco retails for $99.99 USD and Escasa Tequila Reposado retails for $119.99 USD.
Read more: Reserva de la Familia Tequila Releases Collector’s Edition
ABOUT ESCASA TEQUILA
Founded in 2024 by renowned fourth-generation Master Distiller Graciela “Grace” Gonzalez, Escasa Tequila is crafted in Los Altos de Jalisco. Using 100% Blue Weber agave from a different single estate each year, the agave is cooked for a minimum of 24 hours before milling and pressing. The tequila undergoes a groundbreaking triple-distillation process before aging the Reposado in Albariño wine barrels from Spain. For more information, visit EscasaTequila.com.