Bourbon Barrel Journey to be Featured on ’60 Minutes’ April 6

Bourbon

April 2, 2025

60 Minutes Barrel Feature screen shot

Kentucky’s signature industry will take the national stage this Sunday on CBS’ 60 Minutes. The story follows the fascinating life of a bourbon barrel – from the age-old art of coopering to the way the flavors of bourbon shapes spirits across the world.

Told through three captivating perspectives – the cooperage, the distiller and the barrel broker – the episode highlights an ancient product that continues to play a vital role in American and global commerce. The report airs Sunday, April 6, at 7 p.m. EDT.

The distiller segment features award-winning “60 Minutes” correspondent Bill Whittaker in conversation with Bardstown Bourbon Company’s Vice President of Product Development, Dan Callaway, a leading expert in bourbon blending and maturation. 

Callaway reveals the mesmerizing alchemy behind how the American oak barrel, years of aging, and the careful art of finishing can unlock bourbon’s signature richness, depth, and character. 

Other Kentucky businesses are also highlighted, including Independent Stave Co. and Midwest Barrel Co. The full story will be available online following the episode. 

Read more: Bardstown Bourbon Wins Big at World Whiskies Awards

Bardstown Bourbon Company combines quality distillation and hospitality into a modern, authentic bourbon experience unlike any other on the Kentucky Bourbon Trail. Bardstown Bourbon Co. is working to push the entire industry in a direction that is more innovative, more transparent and more collaborative. Bardstown Bourbon Co. is part of Lofted Spirits, one of the largest American Whiskey distillers in the U.S. For more information visit https://bardstownbourbon.com/.

Club Marzipan Join Now Button

SIGN UP TO FRED'S NEWSLETTER

FOR UPDATES, EXCLUSIVE CONTENT AND MORE!