Radico Khaitan Limited Announces New Rampur Expression
Radico Khaitan Limited (NSE: RADC), a leading Indian Made Foreign Liquor (IMFL) company and the parent company of Rampur Distillery, announced the official launch of Rampur Barrel Blush Indian Single Malt Whisky in the United States. The premium whisky is now available for nationwide distribution, marking a significant milestone in the brand’s expansion into the U.S. market.
Rampur Barrel Blush is a distinguished Indian Single Malt whisky that exemplifies the heritage and craftsmanship of Indian whisky-making.
Produced at the Rampur Distillery, located in Northern India, and nestled at the foothills of the Himalayas, this whisky benefits from a unique microclimate that enhances its depth and complexity.
This refined expression begins its maturation in American Bourbon barrels, imparting rich notes of vanilla, oak, and soft spices. It is then finished in rare Australian Shiraz wine casks, which introduce layers of ripe berries, dark fruit, and subtle tannic undertones, resulting in a balanced yet bold profile.
“The growing demand for premium spirits in the U.S. has inspired us to introduce another exceptional expression of Rampur Indian Single Malt Whisky,” Mr. Sanjeev Banga, President of International Business at Radico Khaitan, said in a news release. “As American consumers continue to seek unique and high-quality offerings, we are excited to meet this demand with Rampur Barrel Blush. This launch not only reflects our commitment to innovation but also positions Rampur as a key player in the U.S. whisky market.”
“Rampur Barrel Blush is more than a whisky; it’s a celebration of cross-continental collaboration,” Mr. Kunal Madan, Senior Vice President of International Business at Radico Khaitan, said. “By bringing this expression to the U.S., we’re inviting enthusiasts to experience the warmth of Indian terroir intertwined with the sophistication of unique cask aging.”
The Rampur Barrel Blush Indian Single Malt Whisky is presented in a distinctive pink-colored label that combines elegance with sustainability. The sleek, contemporary design is accented with subtle gold details, adding a touch of sophistication. Crafted with eco-friendly materials, reflecting Rampur’s commitment to environmental responsibility.
Read more: Rampur Indian Single Malt Announces New World Whisky
About Rampur Distillery
Rampur, a flagship brand of Radico Khaitan, is renowned for producing premium Indian single malt whisky. Nestled in the foothills of the Himalayas, the distillery is deeply rooted in the rich heritage and craftsmanship of Indian whisky-making. By blending traditional methods with modern techniques, Rampur Distillery creates whiskies that appeal to discerning connoisseurs worldwide. For more information, visit https://rampursinglemalt.com/.