Redwood Empire Launches Single Barrel Program

Bourbon

November 22, 2024

Redwood Empire Whiskey Haystack Rye and Bourbon SQUARE

Redwood Empire Whiskey, the California whiskey crafted and aged in the ancient forests of the Redwood Empire, announced the launch of its new single barrel program. The brand’s oldest grain-to-glass offering to date features a limited number of hand-selected barrels of Haystack Needle Bourbon and Rye, offering whiskey enthusiasts a unique opportunity to experience the depth and complexity of Redwood Empire’s spirits.

“We have a deep connection with every barrel we make and a dedication to quality guides us through every step of the whiskey-making process,” Jeff Duckhorn, master distiller at Redwood Empire, said in a news release. “We only distill four barrels a day and are focused on crafting spirits that truly express the grain character.”

Haystack Needle embodies Redwood Empire’s distillation philosophy, with each barrel offering a distinct harmony of grain, distilling, and aging. With ingredients sourced from local farms and matured in meticulously toasted and charred barrels, the whiskey develops a balanced flavor profile in the cool climate.

“These barrels represent what we value in whiskey — a quiet, yet steadfast depth with layered influence that holds its own amongst the giants of the spirits industry,” Lauren Patz, master blender at the distillery, said.

Single barrel whiskeys are increasingly popular as consumers seek out unique, high-quality, and one-of-kind whiskeys. The distillery allowed select retail partners, bars and whiskey clubs to taste and select their own unique barrel of Haystack Needle for their customers.

Designed in collaboration with Stranger & Stranger, the packaging for the single barrel program features a unique redwood bark texture, inspired by the majestic trees of the Redwood Empire. This design element pays homage to the distillery’s commitment to sustainability and its connection to the natural world.

Haystack Needle Single Barrel Bourbon and Rye Whiskey are available on the distillery’s website and at select retailers nationwide. 

Read more: Redwood Empire Whiskey Unveils New Small Lot Series

Redwood Empire Whiskey is a distinct California whiskey made and aged in the ancient forests of the Redwood Empire. Founder Derek Benham and Master Distiller Jeff Duckhorn recognized that the region’s climate and humidity would allow for a slow, even extraction of flavor during the whiskey aging process. The company is owned by Purple Brands, a brand-led business with an acclaimed portfolio of wines and spirits brands. To learn more, please visit https://redwoodempirewhiskey.com/.

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