Tequila Partida, the original additive-free tequila from The Lucas Bols Company, announced its first Single Barrel Añejo Program. Partida’s Master Tequilero José Valdez has crafted 30 unique barrels of their award-winning and highly regarded añejo that are now available for purchase nationwide to select bars, restaurants and retail stores. 

Each single barrel will have its own unique tasting notes, making each one special and highly collectible for tequila aficionados. The single barrels are releasing to celebrate Partida Roble Fino Añejo’s recent recognition as “the best tequila under $150” by Wine Enthusiast. 

The Partida Single Barrel Añejo Program will offer two special experiences for barrel buyers at select bars, restaurants and retail stores.

Experience #1: For purchasing a minimum of two barrels, buyers will have the opportunity to visit the Partida team in Tequila Valley and embark on a unique journey to choose their own single barrels. The tour begins with an immersive walk through of the agave fields, where expert jimadors demonstrate the centuries-old process of harvesting the piñas, the heart of the agave plant. Next, they will head to the distillery for a guided tour to witness the tequila production firsthand. Lastly, they will head to the aging room where Valdez will guide them through the art of barrel selection.

Experience #2: For purchasing a minimum of one barrel, buyers will have the opportunity to choose their own single barrel via a sample kit. A Lucas Bols sales manager will present a sample kit with ten different single barrel samples. They will then have the chance to taste the samples and choose the hand selected barrel they like best.

“The timing really was perfect to roll out this program,” The Lucas Bols Company VP of Marketing USA & Canada Ignacio Llaneza said in a news release. “We look forward to all consumer and trade reactions towards these unique single barrels that Master Tequilero José Valdez has expertly crafted.”

Valdez, who will be celebrating his 20th year with Tequila Partida, has been with the brand from inception and is still producing and tasting every batch of their tequila to this day. He has crafted the perfect process to achieve the world’s highest-quality artisanal tequila. 

From ensuring only the ripest agave is selected for maximum flavor and sugar content, a 24-hour cooking process, and aging that goes beyond all expectations, José exemplifies an inspirational commitment to surpassing quality standards.

“Each of these limited single barrels offers a unique and different tasting profile based on Partida’s award-winning añejo,” Valdez said. “I am proud of how each barrel illustrates our approach to making high-quality, additive-free tequila the traditional way and only using the ripest agave within the production process.”

Every Single Barrel Añejo will yield roughly 330 750ml bottles that come in at 40% ABV with a suggested retail price of $59. Each bottle will also be customized with a gold printed label and display the account name prominently that purchased the barrel. Each barrel purchase will also be shipped with two branded barrel heads. Additionally, Partida has also partnered with ReserveBar to allow consumers the opportunity to purchase their Roble Fino Añejo nationwide.

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About Tequila Partida

Tequila Partida is an authentic, all-natural and the original additive-free estate-grown premium Tequila, made from 100% blue agave in the heart of Mexico’s historic Tequila Valley region. From cultivation and harvest to cooking, distillation and aging, Partida maintains standards of quality and consistency, making Partida “the finest tequila that money can buy,” according to F. Paul Pacult, the leading spirits authority in America. For more information, visit www.partidatequila.com