Three Chord, Allman Brothers Collab on Backstage Series Release
Three Chord Bourbon announced the highly anticipated release of its 2024 Backstage Series. This year, The Backstage Series debuts with a collaboration featuring the legendary Allman Brothers Band, a blend of straight bourbon whiskey finished with toasted peach wood.
The idea for the collaboration originated in late 2022 with David Spero, Dickey Betts’ long-time manager, along with the Allman Brothers Band estate, who saw an opportunity to bring the spirit of The Allman Brothers Band to new audiences while supporting the musical community.
Inspired by the iconic album “Eat a Peach,” every detail of this limited edition offering — from the label design to the blend of bourbons and the custom toasted peach wood finish — was developed collaboratively by the Allman Brothers Band and Three Chord Bourbon.
“If you like whiskey, you will dig our collaboration with Three Chord Bourbon,” Jaimoe, drummer for The Allman Brothers Band, said in a news release. “It’s a celebration of our legacy. Far out man. The Road Goes on Forever.”
“The music of the Allman Brothers Band is part of our culture, and has been part of my soundtrack as far back as I can remember. Collaborating with them has been an honor,” Ari Sussman, whiskey maker at Three Chord Bourbon, said. “We set out to make a whiskey with bold, distinctive aromas and flavors, while incorporating elements from the band’s iconography.
“After various prototypes, we decided to focus on toasted peach wood. Though not commonly used in whiskey production, peach wood can impart sweetness, structure and a hint of smoke that enhances the whiskey base.”
“We are excited to collaborate with The Allman Brothers Band for this special edition of our Backstage Series,” Neil Giraldo, founder of Three Chord Bourbon, said. “This bourbon is a true testament to the art of blending and finishing, encapsulating the spirit and soul of their music while offering a unique sensory experience through its finely-tuned flavors.”
Enthusiasts can secure their bottles early as online pre-orders are available at the following link: https://allmanbrothersband.mashnetworks.co/ . The 2024 Backstage Series – The Allman Brothers Band Bourbon will also be available at select retailers later this year.
Preorder Now! Three Chord Bourbon's Allman Brothers Band Backstage Series blended whiskey, finished with toasted peach wood, ships August 26. Preorder here: https://t.co/Io6gnwrzh8 pic.twitter.com/RInXP066Uf
— Allman Brothers Band (@allmanbrothers) August 3, 2024
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About Three Chord Bourbon
Founded by musician and producer Neil Giraldo, Three Chord Bourbon is dedicated to creating premium bourbon that harmonizes exceptional craftsmanship with a passion for music. Each bottle represents a unique blend, carefully curated and finished to deliver a rich and memorable experience.