Waterford Whiskey Inks Distro Deal for New York Area

News

April 25, 2024

Waterford Whiskey logo

Waterford Whiskey, the terroir-driven producer of whiskies, announced that it signed with distributor Frederick Wildman & Sons, Ltd. as the exclusive distribution partner in New York City, Upstate New York and New Jersey. The new collaboration comes through Waterford Whisky’s importer MORF Brands, a luxury beverage importer based in Texas known for its expertise in developing and distributing innovative brands. 

“We are thrilled to be partnering with Frederick Wildman & Sons,” says Mark Reynier, Waterford Whisky CEO. “Building upon Waterford Whisky’s expansion across the nation, especially with the discerning consumers of the New York City area, will allow us to bring the most natural and traceable barley flavors to new and existing markets.” 

Waterford Distillery recently revamped its core range, which includes a flagship cuvée, “The Waterford Cuvée: Koffi”, Organic Cuvée: Gaia and Peated Cuvée: Fumo. In 2023, the brand also announced distribution partnerships with Johnson Brothers and Breakthru Beverage.

With Johnson Brothers, products are available in MN, WI, IN, SD, ND, NE, HI, NC, WV, and RI. Through Breakthru Beverage, consumers can purchase Waterford Whisky in MD, DC, DE, SC, IL, MO, CO, NV, FL, CA and AZ. 

Based in the South East of Ireland, home to the world’s finest barley, Waterford Whisky is the world’s largest producer of organic and biodynamic single malts. Waterford Distillery has worked with over 100 Irish farms across diverse terroirs, using methodologies that are more common among the world’s greatest vignerons – such as terroir and biodynamics – the distillery has garnered numerous major accolades in just three years.

Frederick Wildman and Sons is a New York-based fine wine & spirit distributor and importer offering leading properties from France, Italy, Spain, Argentina, and other regions. The portfolio includes more than 75 brands, including Chartreuse Liqueur, Pol Roger, Olivier Leflaive, Pascal Jolivet, Château Fuissé, Famille Hugel, Marchesi di Barolo, as well as an array of other items.

For more information, please visit https://waterfordwhisky.com/.

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