ReserveBar, a popular e-commerce platform for premium and luxury beverage alcohol, has partnered with Destination Distillery, a tourism initiative by the Distilled Spirits Council of the United States (DISCUS). Utilizing its technology and fulfillment prowess, ReserveBar will enable consumers to shop for their favorite spirits and brands through the Destination Distillery website, enhancing their overall experience.

Destination Distillery offers a tourism-driven experience and educational journey into the cultural heritage and history of various spirits categories in America. As part of the partnership, ReserveBar is furthering its “e-commerce everywhere” strategy allowing consumers to purchase premium spirits compliantly from home, making it easier than ever before to discover new brands and products while supporting the distillery industry.

“Distilleries play a critical role in the American economy, providing jobs and driving economic growth in communities across the country,” said Chris Swonger, president and CEO of DISCUS. “Our partnership with ReserveBar will not only help us highlight the cultural significance of distilled spirits, but it will also increase consumer convenience and support the growth of distilleries nationwide.”

“Through our partnership with Destination Distillery, ReserveBar is not only supporting distillery discovery and exploration, but also making the journey shoppable, allowing consumers to easily bring home the spirits and stories they love,” said Derek Correia, ReserveBar president. “As a DISCUS partner member, we are thrilled to enhance the distillery tourism experience and to support the overall growth of the beverage alcohol industry.”

A growing trend and an economic impact driver for distilleries, Destination Distillery, allows consumers to explore the world of distillery tourism and learn about the history and production of spirits.

By clicking through the website, customers can not only discover many of America’s most famous and off-the-beaten-path operating distilleries alike, state-by-state trails, as well as important sites connected to the history of distilling and spirits in the U.S. but now shop and order products from over forty-two distilleries across the country.