Diageo Announces Legends Untold 2021 Single Malt Scotch Whisky Release
Diageo announced the release of Legends Untold 2021, the annual Special Releases Single Malt Scotch Whisky Collection.
Drawn from some of Scotland’s most interesting, legendary distilleries, this collection nods to the hidden gems that can be found in each corner of the Scottish terrain amongst the lochs and rugged highlands. This one-of-a-kind collection highlights the diversity of Diageo’s top reserves maturing in Scotland.
For the first time, it will feature heavily detailed illustrations and design work from renowned digital illustrator Ken Taylor. His striking signature style and interpretation of the mythical creatures representing each bottle take cues from his portfolio of pop culture artwork and posters. Master Blender Dr.Craig Wilson hand-picked each of the whiskies to create the Legends Untold collection.
Activated via on-pack QR code, the legends are unlocked, and a multi-sensory experience begins with a narration of the cask-strength Single Malts’ tales. Whisky fans are then guided through a mixed reality tasting experience, designed to captivate their senses, all from the comfort of their own homes.
The collection includes:
The 2021 Special Releases collection will be available in limited quantities from specialist Scotch whisky retailers and malts this autumn.